How to combat the talent shortage by building your employer brand

The current talent shortage demonstrates perfectly why employer brand matters: with a shortage of workers, companies must actively compete with each other to attract the best candidates and demonstrate why they are the best employer for those valuable workers to choose.

In this eBook, we explore practical advice businesses can take to improve their employer brand in order to combat the current talent crisis.

Key topics include:

• Why is employer branding so important?
• What makes a great employer brand?
• Five key ways to build your employer brand